According to Nielsens, Google and Yahoo! have both extended their reach in 2006 and currently dominate online search sharing 75% of the market. As the figures above indicate, Microsoft have lost ground and have shown a 12% decline and could potentially lose their position to AOL search.

One has to question their strategy and direction considering the investment in time and energy that they have ploughed into the search category.

This entry was posted on Tuesday, March 20th, 2007 at 8:48 am and is filed under Online Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.