A visually exciting and informative website, the revamped Lucky Star website went live on 11 September 2006.

Lucky Star is the second website in the Oceana Group that Clickthinking is redeveloping.  The challenge with Lucky Star was to establish excitement around canned fish.  The website promotes the Lucky Star brand detailing all the product variants and their exceptional health benefits.  The website also offers an interative element, whereby consumers can submit their favourite recipes using any of the Lucky Star products and stand to win a copy of Lanis Snyman’s cook book, “Cooking with Canned Pilchards”.

This entry was posted on Wednesday, September 20th, 2006 at 8:58 am and is filed under Design. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.